Vivek Parihar
Vivek is a Sports Business professional with a deep passion for building scalable, global ecosystems around emerging sports. At PTL Sports Group, I serve as a Business Development Associate, where I have played a role in conceptualizing and developing impactful franchise and sponsorship proposals to support league expansion and attract strategic partners.
In addition to PTL, I work across several other ventures under the Khanna Group of Companies - including Pickleball World Rankings (PWR), GPTCA (Global Professional Tennis Coach Association - India), Rebound Ace Pickleball Academy, Indian Tennis Academy, and Padel League Asia Private Limited — each contributing uniquely to the advancement of racquet sports in India and beyond.
As Co-Head of Business Expansion at PWR, I lead strategic initiatives focused on creating data-driven competitive structures and international ranking systems that empower players and federations globally. My role spans business development, strategic partnerships, and on-ground operations during events, enabling me to contribute across both planning and execution.
Driven by a commitment to innovation, inclusion, and long-term impact, I thrive at the intersection of sport, strategy, and storytelling.
